We feel that the more money we have, the more we can afford the luxuries of life. Maybe a better house, a better car, or maybe a better lifestyle. But what do we really need to do in order to secure that? What does it take to make more money than what we know what to do with.
In come my notorious friend John Chow. If he was here, sitting beside me, we’ll need to make sure we bring a thick notebook, and enough #2 pencils to take notes. Here is an excerpt from his blog www.johnchow.com the last few days:
“Out of all the thousands of pages on The TechZone, one page stands out head and shoulder above the rest in terms of profitability. How much am I talking about? Many publishers make less than $1 CPM from their pages. They’re doing jumping jacks if they can get $5 CPM and back flips if they can get $10 CPM. Well, my most profitable page does over $100 CPM. That’s right, over $100 CPM. You want to know what it is, don’t you? Well, I’m going to tell you.”
CPM means clicks per 1,000 viewers visiting per page. Thetechzone.com averages 100,000 viewers on a daily basis. So, let’s do the math, just for his most popular page. 100,000 viewers divided by 1000 (CPM) equals 100. Each CPM makes $100. $100 x 100 is $10,000.00. Not too shabby I might say. That is just one single page. He has hundreds of pages. And multiple sites.
Now what does he do with his money? He just bought more properties ( I think he is averaging one property every 2 months), dining at West and Lumiere, Karaoke night at Saigon (I say buy the damn place John), and the Presidential Suite at the Venetian in Las Vegas. I know he works about 3 hours a day. He fits it in between his sleeping late at night, waking up late in the morning and going out to eat.
We all want to be like John someday. Financially secure and our own boss. But it takes a lot of brain power and ingenuity to stay afloat. We would all be so lucky to just make 1/10 of what he makes per month. At least, he hasn’t emailed me copies of his royalty checks lately. They’re the kind that makes you drool out of control.
I sent a copy of his blog to my friend at work. He wants to be like John, or Lemmy, or Stephen, or Tyler, or themilliondollarhompage boy. I think he is up for some big disappointment. It takes religious commitment to stay ahead of the competition. It takes a very creative individual to pull this together. Just by having the concept, doesn’t mean it’s your cash grab to becoming financial independent.
And in the last few days, he has been driving me up the wall. Talking about money. Talking about what he’s planning on doing with the imaginary money. The biggest mistake you can every do in the business of making money is tying up your imaginary money before it ever gets to the bank. This is a good indication you should get out while you are ahead.
posted by The Imaginary Diva at 10:59 PM
