As I have mentioned in my previous post Are Your Amazon Ads Generating You Money? , Tumri is an excellent substitution for your Amazon Ads. What I really like about them is the fact that their ads are so nicely presented. If you are trying to catch impulse buyers on your blog or website, presentation is they key. This is where Amazon fails you as a revenue generator. There is no question about it, using their CornerStore ads will generate you revenue. Unlike Amazon, Tumri pays you for clickthroughs on certain advertisements.
Since running that article, I have received a lot of questions from friends and bloggers that I wouldn't even try to answer. Instead, I decided to send Jason at Tumri the questions and this is his reply:
We will be rolling out a beta version of our StoreBuilder. StoreBuilder will allow publishers such as yourself to completely customize what products are shown in the widget. You will be able to select brands, merchants, product categories and set price points. You will be able to create as many stores as you want or change existing ones on a daily basis if you wanted to; and we will share the revenue with you. Please let me know whether you would like to participate or have any further questions about the Beta program.
Also, we do not violate the Google Adsense terms as we are not ‘contextual’; we do not scan the content of the page. We have behavioral based targeting where we optimize revenue based on user behavior and also as mentioned above, publishers will be able to completely control what is displayed within the widget.
The commission that we will payout to you will be based on a combination of click based revenue offers and order based revenue offers. Click based or CPC (cost per click) commission occurs when a valid click is made on any CPC based product offer. Order based commission or CPO (cost per order) occurs when a lead/click is generated from your site to one of our merchant partners and an order is made. You will receive a percentage of that total order amount. After you have selected the product categories that you want to display in the widget, we will optimize the CPC and CPO product offers based on the user behavior so as to maximize your commission.
Since running that article, I have received a lot of questions from friends and bloggers that I wouldn't even try to answer. Instead, I decided to send Jason at Tumri the questions and this is his reply:
We will be rolling out a beta version of our StoreBuilder. StoreBuilder will allow publishers such as yourself to completely customize what products are shown in the widget. You will be able to select brands, merchants, product categories and set price points. You will be able to create as many stores as you want or change existing ones on a daily basis if you wanted to; and we will share the revenue with you. Please let me know whether you would like to participate or have any further questions about the Beta program.
Also, we do not violate the Google Adsense terms as we are not ‘contextual’; we do not scan the content of the page. We have behavioral based targeting where we optimize revenue based on user behavior and also as mentioned above, publishers will be able to completely control what is displayed within the widget.
The commission that we will payout to you will be based on a combination of click based revenue offers and order based revenue offers. Click based or CPC (cost per click) commission occurs when a valid click is made on any CPC based product offer. Order based commission or CPO (cost per order) occurs when a lead/click is generated from your site to one of our merchant partners and an order is made. You will receive a percentage of that total order amount. After you have selected the product categories that you want to display in the widget, we will optimize the CPC and CPO product offers based on the user behavior so as to maximize your commission.
posted by The Imaginary Diva at 4:30 PM
